At the Spring Race Carnival in Melbourne, our team was commissioned to realise the pavilion for the Kennedy watch brand. We built the two-storey pavilion with an area of 400 m2 for the second time – this year, however, according to a new design concept for the interior.
Spring at the Spring Race Carnival
As in 2019, the concept came from the creative minds of the Iconia Group. In 2022, spring inspired the design with its blooming splendour. The spring-like flora and fauna were reflected in the bright colour palette and soft, geometric shapes and textures.
While Kennedy treated visitors to live music at the bar on the ground floor, they enjoyed the outstanding view of the horse race from the second floor of the pavilion.
