Debrunner Acifer AG

Debrunner at Baumag 2023

Tradeshow | Event

A smart stand concept

(Almost) no visitor can get past this stand: Debrunner Acifer Bewehrungen AG and Debrunner Acifer AG are on site with a joint stand. They are ideally positioned at the entrance to Baumag with an elongated stand area. This makes optimum use of the 82.5m² to attract the attention of passing visitors. The stand is divided in two and with the catering area it is united again. The smart stand concept was developed together with the client and implemented by our team.

The Swiss trade fair for construction machinery, construction equipment and tools will be held in Lucerne from January 26 – 29. With 180 exhibitors spread over four halls and the outdoor area, the fair is fully booked and is looking forward to lively visitor interest from the industry.

Optimally placed

The two companies are extremely well positioned with their stand directly at the entrance opposite the window front. The flow of visitors in the direction of Halls 2, 3 and 4 runs right past the stand. In terms of shape, the stand is not very deep at five by eleven meters, but it is very wide. This means that the 82.5m² area is optimally used to attract the attention of passing visitors. Our team developed the smart stand concept in collaboration with the customer.

Various services at one stand

The stand is divided in two in the middle by a counter and the towering logo. On the left side of the stand, a team presents the bws®tracker, an application to track equipment and machines at any time, and the new PREFA flood protection system.

The area to the right of the counter is dedicated to the topic of reinforcements and reinforcement technology. Matching to this, the back wall is covered with printed fabric in concrete look.

About Debrunner Acifer

Debrunner Acifer AG and Debrunner Acifer Bewehrungen AG are part of the Klöckner & Co. Group, one of the world’s largest steel and metal distributors and one of the leading steel service companies. Debrunner Acifer is a distributor and service partner for construction, industry and commerce and a market leader in the fields of reinforcement, rebar technology, steel and metals as well as civil engineering and water and building services.

Debrunner Acifer positions itself as the “partner of construction professionals”. Eyes and ears open, always on the ball – that’s what the Debrunner Acifer logo stands for.